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What Is JUVÉDERM®

JUVÉDERM® May Be the Solution for You

JUVÉDERM® is the #1 doctor recommended facial filler in Canada1. It is a smooth, replenishing injectable gel filler that your cosmetic doctor uses to refresh your appearance by smoothing away unwanted lines and bringing back the natural contours of your face.

The exclusive formulation of JUVÉDERM® uses hyaluronic acid (HA), a naturally-occurring sugar found in your body. It combines with the water in your skin to instantly smooth lines and wrinkles, enhance lips, and restore lost volume to the cheeks and jaw-line. In fact, hyaluronic acid facial fillers can even naturally stimulate collagen production in your skin2.

The History of Hyaluronic Acid

In the 1930s, researchers discovered a natural substance in the body that they named hyaluronic acid. They found that it played a key role in numerous areas of the body including the maintenance of skin volume and hydration. In the early 2000's, the first hyaluronic acid facial filler received approval in Canada and the United States for the correction of facial wrinkles and folds. In 2004, JUVÉDERM® was approved for sale in Canada. Today, hyaluronic acid-based facial fillers are the fastest growing non-surgical aesthetic procedure in North America.

JUVÉDERM® is made of hyaluronic acid, which occurs naturally in the body and retains water under the skin to smooth away lines, restore lost volume and maintain skin hydration. Much like a sponge, its primary function is to bind and absorb water, which creates volume in the face. In fact, hyaluronic acid can absorb more than 1,000 times its weight – acting like a super sponge under your skin. Hyaluronic acid can be thought of as the body's internal moisturizer. As the skin ages and is exposed to environmental pollutants and ultraviolet rays, the cells lose the ability to produce hyaluronic acid. As a result, the skin begins to lose volume, often resulting in the formation of facial wrinkles and folds.

JUVÉDERM® achieves facial rejuvenation by replacing hyaluronic acid lost over time, smoothing lines, restoring lost skin volume, and keeping your skin hydrated. Best of all, the results are instantaneous, look natural, and may last up to a year3 with no downtime.

1 Millennium Research Group Market Track 2010

2 Frank Wang, Luis A. Garza, Sewon Kang, James Varani, Jeffrey S. Orringer, Gary J. Fisher, and John J. Voorhees.
  In Vivo Stimulation of De Novo Collagen Production Caused by Cross-linked Hyaluronic Acid Dermal Filler Injections
  in Photodamaged Human Skin. Arch Dermatol, Feb 2007; 143: 155 – 163

3 Applies to JUVÉDERM® Ultra and JUVÉDERM® Ultra Plus.
  - Pinsky, M., Thomas, J., Murphy, D. and Walker, P. JUVÉDERM® Injectable Gel: A Multicenter, Double-Blind,
  Randomized Study of Safety and Effectiveness. Aesthetic Surg. 2008;28:17–23.
  - Allemann, I. and Baumann, L. Hyaluronic acid gel (JUVÉDERM®) preparations in the treatment of facial
  wrinkles and folds. Clinical Interventions in Aging 2008:3(4) 629–634

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